Pay Per Click
Have you noticed those ads that show up at the top of your search result whenever you search Google? They are called Google Adwords and usually referred to as Pay-Per-Click because you are actually paying only when an interested person clicks on your ads to see what you have to offer.
The beautiful thing about Adwords is that if it is properly set up, you can start showing up on Google page #1 search result in less than 24 hours from now. So many brands that would rather not wait for the time required for SEO to impact their landing page performance would rather rank on page #1 with Google Pay-Per-Click.
And it doesn’t just end there. Do you notice those video, images and text ads on different websites when you are browsing? Or those ads that show up in your Gmail and mobile apps? They are all results of Search Engine Marketing (some people call it pay-per-click ads campaign).
Has it also happened to you that after you search for something from Google, you begin to see advert for that same thing on every other website you visit afterwards. It is called behavioral retargeting and you can also set up the same for your products and brand via Google Adwords.
So let’s get started.
- We are Google Certified Digital Marketers and we are able to help you set up your pay-per-click ads today if you get in touch with us.
- Your ads has the potential to show up on Google, across several hundreds and thousands of websites that focus on your niche market (and of course target audience), Gmail and mobile apps.